SAJIDA Foundation Celebrates Mother’s Day with the Mothers in the Margin

This year on the occasion of Mother’s Day, SAJIDA Foundation focused on “mothers in the margins” – comprising extremely disadvantaged and unrecognized working mothers who face the most challenging odds to ensure a better future for their children. SAJIDA’s “Amrao Manush” program supported by Concern Worldwide, Irish Aid and a private donor organization, makes it possible for extreme poor groups access essential services including day care for children, health and savings services and facilities for washing, cooking, bathing, night shelter and various other services.

As part of an awareness campaign titled “Mothers in the Margins,” SAJIDA’s Communication team interviewed 8 mothers from “Amrao Manush” program to shed light on their unheard stories of struggle, courage and resilience. SAJIDA collaborated with ,media partners Dhaka Tribune, The Daily Star, ABC Radio FM 89.2 and Radio Dhol to get these stories across to a wider, national audience.  Stories of struggling mothers at the Amrao Manush Pavement Dweller Centres were featured in two of the country’s most widely circulated newspapers and two mothers went on air with live interviews with Radio Dhol and ABC Radio.

Also, on the occasion of Mother’s Day on May 13th, 245 children receiving day care services and 350 school going children under SAJIDA’s Pavement Dweller Centres (PDCs) under the “Amrao Manush Project” made cards, wrote poems and made gifts with paper and crafts, for their mothers. These mothers are poor, working pavement dwellers, who had no concept of a “mother’s day”; and who struggle tirelessly to earn a meager income, leaving their children at SAJIDA’s Pavement Dweller Centre. The day was celebrated with joy and love among the mothers and their children across all seven of SAJIDA’s Pavement Dweller Centres.

Below are links to the media coverage of the Mothers in the Margins campaign 2018:

“Our mothers are proud of whatever we do for them. But there are mothers around us who are not even in a position to raise their children the way they want. These mothers – literally down on the pavements with no roof over their heads, exploited or simply on the wrong side of fate -have faced the unimaginable and lived to tell the tale.” – Iris Farina puts the spotlight on struggling mothers today on the The Daily Star. To read more:

“Mother’s Day has become a big enough event in Dhaka to merit corporate campaigns, special packaged deals, advertisements and of course, a whole lot of social media spotlight. The cynical are quick to point out that the occasion has become an excuse to monetize sentiments, and the socially conscious are just as quick to point out that these “Hallmark card” occasions are good opportunities to raise awareness.  And yet, for a large number of working mothers in the city, there are far bigger concerns than Mother’s Day deals.” Says Ms. Sabrina in her feature at Dhaka Tribune. To read more:

Meet Monowara – a single mother who once converted to another religion to get married to her loved one, only to be abandoned and left homeless when she was six months pregnant.

Meet Tania – who moved to Dhaka city to escape a life of abuse, only to become trapped in sex work. It was her son who inspired her to leave the profession of sex work behind and work for a better future.

Meet Momtaj – a blind mother who found herself alone and on the streets to raise her newborn child with no support and no source of income.


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